# Content Creation

### **Experience engine**

Engines that enable metaverse experiences to be created. These could be rich interactive 3d experiences with 1000’s of people or smaller 2d web experiences. Example engines:

| Service                                                                                                | Description                                                  | Use-case                                         |
| ------------------------------------------------------------------------------------------------------ | ------------------------------------------------------------ | ------------------------------------------------ |
| [MSquared Origin Platform](https://codex.msquared.io/technology/m2-morpheus-platform)                  | Unreal based platform for creating high-desntiy experiences. | Music and sporting events. Large scale gameplay. |
| Open web engine ([Playcanvas](https://playcanvas.com/), Playground)                                    | Open source web engines like 3js or the Playground.          | Simple easy access experiences                   |
| Self hosted server running [Unreal](https://www.unrealengine.com/en-US) or [Unity](https://unity.com/) | Hosted experience using Unreal or Unity                      | Any smaller scale multiplayer experience         |

### Object creation

Object creation is a very broad area. This could be an application that enables a user to create an avatar with a simple interface, it could be a rich 3d editor to create an object or some AI generative tool. The key element is the tool helps either a creator or a user create an object/avatar and creates an MML object at the end. Examples:

| Service                              | Description                                                                  | Use case                                          |
| ------------------------------------ | ---------------------------------------------------------------------------- | ------------------------------------------------- |
| [MML Editor](https://mmleditor.com/) | <p>Web based enabling collaboration</p><p><br></p><p>Can create anything</p> | Web based enabling only certain levels of control |
| [Meshy.ai](http://meshy.ai)          | Generative AI tool means anyone can create object                            | Tool is early may not create correct item         |

### Avatar creation

Avatars are technically just another form of object, but we have broken out avatar creation into a separate bucket as we imagine there will be many tools/libraries specifically for the creation of avatars. Examples would include:

| Service                                    | Description                                            | Use case                                                         |
| ------------------------------------------ | ------------------------------------------------------ | ---------------------------------------------------------------- |
| [Avatrun](https://avaturn.me/)             | Realistic 3d avatar creator                            | Creating avatars that look like you based on photos.             |
| [Ready Player Me](https://readyplayer.me/) | Create stylised personalized avatars                   | Creating more stylised avatars.                                  |
| MSquared Avatar Builder                    | Create stylised avatars compatible with M2 experiences | Creating random avatars guaranteed to work across M2 experiences |